Successful Online Properties for a Print Product: A Look Behind the Scenes from MAKE Magazine

Phillip Torrone (Maker Media)
11:50am Tuesday, 02/12/2008
Shubert/Uris

Launched in 2005, MAKE has become one of the most celebrated new magazines and its web site and weekly video show top the online charts.

In this session, Senior Editor Phillip Torrone will lift the hood on MAKE’s online strategy: what has worked for MAKE, community, statistics, metrics, and more.

Photo of Phillip Torrone

Phillip Torrone

Maker Media

Phillip Torrone is an author, artist and hardware tinkerer and is senior editor of MAKE. Phillip has authored and contributed to numerous books on programming, mobile devices, design, multimedia, hardware hacking and is a contributing editor for Popular Science. Phillip also co-produces the MAKE audio and video content on the Makezine.com site. In his spare time he helps design open source electronics. Prior to MAKE, Phillip was director of Product Development for creative firm Fallon Worldwide, best known for their award-winning film series.

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