TOC Lightning Demos

For invaluable insight into new technologies and up-and-coming companies that serve publishers, don’t miss TOC Lightning Demos. A snappy series of five-minute demonstrations, the event includes time to chat with presenters.

Presentations:

• DAISY: The Best Way to Read, the Best Way to Publish
  George Kerscher – Secretary General, Daisy Consortium

DAISY multimedia standards provide publishers with the technologies that allow full rich synchronized multimedia in a cross-platform environment.

• Open Source Publishing Tools from the DAISY Consortium
  George Kerscher – Secretary General, Daisy Consortium

A suite of open source tools licensed under LGPL that can assist publishers to create and transform multimedia products will be presented.

• Smashwords Disrupts eBook Publishing Landscape
  Mark Coker – Founder and CEO, Smashwords, Inc.

Smashwords, a new Silicon Valley digital publishing startup, plans to do for self-published ebook authors what YouTube has done for amateur video producers. Web 2.0 meets Publishing 2.0.

• Teaching, Print, and Interactive Media
  Jody Culkin – Associate Professor, BMCC CUNY, Christopher Stein – Assistant Professor, BMCC CUNY

Demonstration of innovative instructional materials created using new features in Adobe PDF. The materials combine written text, comics, graphs, and interactive Flash movies in a single file.

• The DNL eBook Format
  Peter Kent – General Manager, US, DNAML.com

The DNL ebook format makes creating multimedia ebooks, with built-in DRM and purchase-within-the-book tools, a simple task. Exportable notes and highlights, embedded and streaming video, and more.

• Worldwide Lexicon: Open Source Collaborative Translation
  Brian McConnell – Leader, Worldwide Lexicon Project

The Worldwide Lexicon (www.worldwidelexicon.org) enables you to translate your site or RSS feed into many languages. Like Wikipedia, WWL is human powered. With it you can recruit your own readers to contribute and edit translations, or hire freelance translators to translate content as you publish it. WWL is based on open source and open standards, and can be integrated with a wide range of publishing and content management systems. We will be demoing several translation tools including our Word Press extension, WYSIWYG localization tools, and our translation community platform, which enables bilingual users to create affinity groups around any publication, topic or language.

• Tipjoy: Supporting Free Content Through Micropayment Tipping
  Ivan Kirgin – CTO, Tipjoy, Inc., Abby Kirgin – Interaction Designer, Tipjoy, Inc.

Tipjoy is a new web startup that makes it easy for people to leave small tips for content they enjoy online. With Tipjoy, publishers can afford to make their online content free.

• The 5-minute Publication Site
  David Durand – CEO, Tizra, Inc.

The Tizra hosted platform turns what used to be 6-figure custom site development into a replicable service that involves no custom programming, while supporting fully-branded site designs, content breakdown and reassembly into new products, even at the page level, sales and online delivery for institutional access as well as individual reader access. Dynamic content collections and rebundling keep Tizra sites up to date as new content is added, and web-based controls make site updates and new product creation easy for non-technical publishing staff. Despite using readily available PDF data to create a site, it provides page-level search results, page-level data indexing by search sites to drive traffic, and flexible repackaging to create new products for online reading or downloading. Tizra was recently adopted by Duke University Press, and is continuing to move into the market. We call this demo the 5-minute site—building a complete publication site with one document in 5 minutes.

• Strayform: An Open, Interactive, Pro-consumer Publishing Model for the 21st Century
  Brandt Cannici – Founder and CEO, Strayform

This century the publishing world has become enamored with the copyright and see a single path to success, restrict consumer access and sell copies. But the digital revolution is rendering this “Restrict and Sell” model obsolete. Strayform offers a new “Fund and Release” model, one that harkens back to the patronage system used for centuries. A single line of code turns any website into a funding platform, where consumers pay for you to build your next masterpiece. Fans go from passive recipients to active collaborators. Creative Commons licenses allow you to keep commercial rights to your works, while using your fan base as a zero-cost advertising and distribution network. Meanwhile, fans are awestruck at their new ability to get involved, use, and share.

• BookTour.com
  Adam Goldstein – CTO, BookTour

Adam Goldstein will be demoing BookTour.com, a new website that’s the Internet’s top source of information on ongoing book tours, as well as a tool for authors, publicists, and interested readers to arrange for book tours that never would have happened before.

• Going Green – Content Recycling with RSuite
  Lisa Bos – Chief Architect, Executive Vice President, and Co-Owner

RSuite CMS offers a full suite of editorial and production capabilities that allows you to recycle your content into new derivative products and develop new revenue streams. With powerful search and content packaging technology, you can easily spin old yarns into gold.

• Worldwide Lexicon: Open Source Collaborative Translation
  Brian McConnell – Leader, Worldwide Lexicon Project The Worldwide Lexicon (www.worldwidelexicon.org) enables you to translate your site or RSS feed into many languages. Like Wikipedia, WWL is human powered. With it you can recruit your own readers to contribute and edit translations, or hire freelance translators to translate content as you publish it. WWL is based on open source and open standards, and can be integrated with a wide range of publishing and content management systems. We will be demoing several translation tools including our Word Press extension, WYSIWYG localization tools, and our translation community platform, which enables bilingual users to create affinity groups around any publication, topic or language.

• Cypher, an Interactive Reading Device with Endless Opportunities
  David Elmekies – President & CEO, Cold Fusion Entertainment LLC

• Mark Logic
  Matt Turner – Senior Consultant, Mark Logic

Matt will show the SarfariU application from O’Reilly which is a custom publishing solution for university educators allowing them to build customer materials for their classes. It was built using Mark Logic Server.