It is a misconception that automated publishing inherently means bland or apparent cookie-cutter design. By creating a standard taxonomy, leveraging industry-standards such as XML, Word and InDesign, it is possible to create highly-designed products that are capable of easily changing based on market demands. The proof is demonstrated through Fodor’s “New York City 2009” travel guide. This imprint, which leveraged an automated composition solution, was selected by the “New York Times” as the best travel guide for New York because of its design. Learn how automation helped improve design.
Chandi Perera joined Typefi in November 2005 as the Senior Vice President for Professional Services. Mr. Perera has over 15 years of publishing and media technology experience and has been instrumental in bringing new publishing technologies to a range of customers around the world. Most recently Mr. Perera was the principal of Perera Consulting Group and prior to that finished a five year role as the CIO for Lonely Planet Publications..
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