The goal of this session is to talk about the evolving landscape of publishing and how the worlds of traditional publishers and self-publishers are converging. Author platform is more important than ever before. How do both types of publishers leverage this? What are each doing to help authors build their platforms? We’ll also talk about the types of capabilities and services traditional publishers need to offer to distinguish themselves from the self-publishing world.
Joe Wikert is a publishing executive with 20+ years of industry experience. He is currently General Manager of the OTX division, which publishes the storied “animal books,” at O’Reilly Media, Inc. Prior to joining O’Reilly he was a Vice President and Executive Publisher in the Professional/Trade division of John Wiley & Sons, Inc., and had management responsibility for the WROX and Sybex imprints. Since graduating from Purdue University with a degree in management and computer science, Joe has held a variety of sales and editorial positions in the publishing industry. He is also the author of seven books on programming languages and computer applications.
Joe regularly shares his publishing industry thoughts and outlook on his Publishing 2020 blog which can be found at www.JoeWikert.com as the proud owner of an Amazon Kindle, Joe also blogs about his e-book reader experience on www.Kindleville.com. He can be reached through his blogs or via e-mail at firstname.lastname@example.org.
Clint started Greenleaf Book Group after writing and publishing two books, selling foreign publication rights, and securing a multibook contract with Adams Media. Since then, he has built the company into one of the industry’s leading book distributors. Greenleaf Book Group has represented more than five hundred titles and is one of the fastest-growing companies in America. Clint speaks at conferences and seminars across the country and has been featured in the Wall Street Journal, Inc. magazine, and Entrepreneur, has been on MSNBC and he is a contributor to Inc.com and the Fox Business Channel.
Michael Hyatt is the President and CEO of Thomas Nelson, the largest Christian publishing company in the world and the seventh largest trade book publishing company in the U.S. The company is privately held.
Hyatt began his publishing career at Word Publishing while a student at Baylor University. He worked at Word for six years. In addition to serving as Vice President of Marketing at Thomas Nelson in the mid-80s, Hyatt started his own publishing company, Wolgemuth & Hyatt, with partner Robert Wolgemuth in 1986. Word acquired Wolgemuth & Hyatt in 1992.
A successful literary agent from 1992 until early 1998, Hyatt has written four books, one of which landed on the New York Times bestseller list where it stayed for seven months.
Hyatt joined Thomas Nelson for a second time in 1998. Since that time he has worked in a variety of roles in both divisional and corporate management. He was promoted to President in February 2004 and CEO in August 2005. He also serves as Chairman of the Evangelical Christian Publishers Association (ECPA).
Bob Young is the founder and CEO of Lulu.com, a premiere international marketplace for new digital content on the Internet, with more than 660,000 recently published titles and more than 15,000 new creators from 80 different countries joining each week. Founded in 2002, Lulu.com is Young’s most recent endeavour. The success of this company has earned Young notable recognition; he was named one of the “Top 50 Agenda-Setters in the Technology Industry in 2006” and was ranked as the fourth “Top Entrepreneur for 2006,” both by Silicon.com.
Eileen Gittins has been at the intersection of the Internet, consumer and enterprise software, search, and digital photography throughout the course of her 20+ year career. A passionate advocate for enabling technologies that offer new ways to do valuable things, Ms. Gittins is now pioneering democratizing and reinventing publishing for the rest of us with her new company, Blurb.
Ms. Gittins has served as CEO of several pre-IPO venture-backed companies in Silicon Valley, including Personify—an ecommerce data mining and analytics company, and Verb – a context-based search engine company. Personify and Verb were acquired by Accrue and Attenza respectively. At Qbiquity, a viral marketing platform company, Ms. Gittins served as Board Chairman and interim CEO; Ms. Gittins was instrumental in negotiating the merger of Qbiquity into Collabrys. As CEO, she has raised over $60MM in venture capital throughout her career.
Earlier in her career, Ms. Gittins was VP and General Manager of Wall Data’s Salsa Products) Division (consumer database software), co-founder and VP Marketing and Sales at Pivotal Corp, an Eastman Kodak spin-out (workflow management software), and held various business development, sales and marketing management positions within Kodak’s Business Imaging Systems group in London, San Francisco, Seattle and Rochester, New York.
Ms. Gittins has extensive experience in enterprise software applications including data mining/analytics, CRM, online marketing, search, databases and data integration, imaging systems, and workflow management in addition to consumer applications in the desktop database field and digital photography. She is also an experienced public speaker and panelist, and has been the subject of feature articles in publications as varied as the Wall Street Journal, Newsweek and Fortune Magazine.
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For media-related inquiries, contact Maureen Jennings at firstname.lastname@example.org
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