Personal schedule for Nathan Hamilton
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Tutorial
Location: Broadway North (6th Floor)
You're worried about cost, control, and being consumed by the effort that blogging and social media seems to take. Or maybe you've heard that this is what you should do but don't have actionable first steps. Come to this session a novice and leave a knowledgeable implementer of social media strategies and tools.
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Tutorial
Location: Broadway North (6th Floor)
Original content is an excellent catalyst for web community development, which means publishers are uniquely positioned to build relationships with established communities, and perhaps even grow their own. In this session, we'll look at ways content can form the
foundation of a web community effort.
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General
Location: Empire-Hudson (7th Floor)
How should authors approach their task, given that what they produce
may or may not appear in printed form, may or may not have color
available, may or may not be able to display dynamic content, may or
may not have Internet access available, and may be viewed on devices
ranging from widescreen monitors to cell phones -- unless it's
consumed as audio?
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General
Location: Broadway North (6th Floor)
Remember the book party? It’s the one-night only, martini-fueled marketing tool publishers have used for decades as a platform for building buzz around a fresh new book. They’re seen as the lavish French kiss publishers give their authors before the long road of big book sales. There’s just one problem- they don’t work.
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General
Location: Broadway North (6th Floor)
eBooks, written off just a few years ago as a massive failure, are on the rise again. According to the latest industry data, ebooks are the fastest growing segment in an otherwise stagnant trade book industry. This panel discussion, moderated by Mark Coker, will cover the latest trends in the ebook business and provide publishers with actionable strategies to profit from the rise of ebooks.
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General
Location: Chelsea-Gotham (7th Floor)
Based on the results of six months of research, surveys, interviews, and analysis, the StartwithXML project offered a clear argument for developing intellectual property as XML documents from the outset.
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Keynote
Location: Broadway North (6th Floor)
Keynote
Location: Broadway North (6th Floor)
Exploring a book publisher's manifesto for the twenty first century.
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Keynote
Location: Broadway North (6th Floor)
Keynote
Location: Broadway North (6th Floor)
Keynote
Location: Broadway North (6th Floor)
In this keynote, Lexcycle's Chief Operating Officer Neelan Choksi will share the lessons learned from delivering the Stanza Reader iPhone Application to the market.
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Keynote
Location: Broadway North (6th Floor)
Keynote
Location: Broadway North (6th Floor)
General
Location: Empire-Hudson (7th Floor)
What's it like to read your books on a Kindle? Can consumers put your
content on their Sony Reader? Could you stand to read War and Peace on
an iPod Touch? In this session, we'll review the current set of
popular e-readers with a focus on the reading experience: ease of use
and purchase, navigation, fonts and layout.
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General
Location: Empire-Hudson (7th Floor)
Publishers historically have had little information on the end consumer (the reader) of their products (books). The times as well as the tools have changed that are now available to inform strategic decisions. Come and listen to interesting stats on consumer book buyer behavior and how publishers are using this data to inform decisions about how to best target their audience online and offline.
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General
Location: Broadway South (6th Floor)
The book "Wikipedia: The Missing Manual" teaches readers how to edit online Wikipedia articles. O'Reilly Media, the publisher, and the Wikimedia Foundation, the owner of Wikipedia, agreed to post this book online, on the Wikipedia website, as fully editable content. This talk discusses the challenges of getting a book into wiki format, to be editable, and what happened after the book went online.
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General
Location: Broadway North (6th Floor)
A growing industry requires experimentation, and experimentation inevitably leads to stories of success and failure. In this frank discussion, panelists will recount their digital content wins, losses, and lessons learned.
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General
Location: Broadway South (6th Floor)
Youth are approaching digital self-expression and publishing from a more organic, collaborative angle than previous generations. They jump right in when the creative urge strikes, collaborating with others from around the globe, and "publishing" an ongoing stream of of-the-moment, mashed-up, throw-away media. Learn more about the research findings on youth and the future of creativity.
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Keynote
Location: Broadway North (6th Floor)
National Novel Writing Month founder Chris Baty will talk about NaNoWriMo's improbable ten-year history and share some of the event's deeply hopeful signs for the publishing industry.
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Keynote
Location: Broadway North (6th Floor)
Why should techies have all the fun? The few publishers to embrace
open content focus primarily on technical books. But an increasing
number of artists and pop culture creators are seeking alternatives to
copy restricting their works. What works for Cory Doctorow's science
fiction can also work for graphic novels, art and coffee table books.
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