Personal schedule for Toke Riis Ebbesen
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Michael Smith (International Digital Publishing Forum),
Kenneth Brooks (Cengage Learning),
Leslie Hulse (HarperCollins Publishers),
Cynthia Cleto (Springer Science+Business Media)
Get a comprehensive overview of the basics of eBooks including business issues driving ePublishing, business characteristics, business models, areas of experimentation, challenges and trends. In association with the International Digital Publishing Forum (IDPF), we’ll consider each of these aspects across Trade, Higher Education, Reference and STM Publishing.
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Joshua Tallent (eBook Architects),
Keith Fahlgren (Threepress Consulting Inc.),
Garth Conboy (eBook Technologies, Inc.)
The second of our two-part series on eBooks, this tutorial is all about implementation. We'll show you how to make your books into digital masterpieces; cover the ePub format, discussing its special features and unfortunate pitfalls; and we'll take a look at the capabilities of the current ePub readers and how you can make them work for your particular eBooks.
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We're kicking off the conference with a cocktail reception Monday evening at Zanzibar (9th Ave and 45th St.)
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Peter Brantley (BookServer Project)
The explosion of publications on the web, in combination with
increasingly ubiquitous broadband networks, accessible from
ever-more mobile computing platforms, leads us to consider how
literature might serve as a collection of data to enable new
services on the web.
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Cory Doctorow (Happy Mutants LLC)
TBD
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Patricia Albanese (Rochester Institute of Technology),
Matthew Bernius (Open Publishing Lab at the Rochester Institute of Technology),
Michael Riordan (Open Publishing Lab at the Rochester Institute of Technology),
Tona Henderson (Rochester Institute of Technology)
RIT's Open Publishing Lab will present a suite of open-source applications, currently under development, that enhance and extend current publishing platforms, including a tool to automatically convert wikis and blogs into ready-to-print books, Drupal extensions that allow near-instantaneous news gathering and publishing across multiple media, and a game that uses print to enable social networking.
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Scott Berkun (Berkun Consulting)
Talking about change is easy - making change happen in most organizations is ridiculously hard. But there are things we can learn from the history of technology, political revolution and change, and there is a playbook we can reuse to help us avoid easy mistakes and seemingly popular, but actually self-defeating approaches.
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Bill Rosenblatt (GiantSteps Media Technology Strategies),
John Kreisa (Mark Logic)
The recent landmark settlement between Google and book publishers has the potential to revolutionize online publishing; it sets the stage for a vast array of new business models. Will you be ready to reap the rewards? Will you be able to organize and deliver your content in the way that Google – and other online services – can use it to increase your revenue and exposure?
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Mark Coker (Smashwords, Inc.),
Joe Wikert (O'Reilly Media, Inc.),
April Hamilton (April Hamilton),
David Rothman (TeleRead.org),
Russell Wilcox (E Ink)
eBooks, written off just a few years ago as a massive failure, are on the rise again. According to the latest industry data, ebooks are the fastest growing segment in an otherwise stagnant trade book industry. This panel discussion, moderated by Mark Coker, will cover the latest trends in the ebook business and provide publishers with actionable strategies to profit from the rise of ebooks.
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Kate Eltham (Queensland Writers Centre),
Marc Prud'hommeaux (Lexcycle),
Brent Lewis (Harlequin),
Peter Brantley (BookServer Project)
More than half the world's population now has a mobile phone. What are the benefits of integrating a mobile content strategy into your publishing process? Can you afford to ignore it, or push it to the edges of your business?
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Jeff Jarvis (Buzzmachine.com)
TBD
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Sara Lloyd (Pan Macmillan)
Exploring a book publisher's manifesto for the twenty first century.
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Jason Fried (37signals)
TBD
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Jason Epstein (On Demand Books)
TBD
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Have a drink and mingle with fellow TOC participants and visit with sponsors during this informal evening event.
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Tuesday's evening events continue with Lightning Demos and Roundtables.
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Neelan Choksi (Lexcycle)
In this keynote, Lexcycle's Chief Operating Officer Neelan Choksi will share the lessons learned from delivering the Stanza Reader iPhone Application to the market.
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Nick Bilton (The New York Times R&D Labs)
TBD
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Tim O'Reilly (O'Reilly Media, Inc.)
TBD
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Liza Daly (Safari Books Online),
Keith Fahlgren (Threepress Consulting Inc.),
Anusha Nirmalananthan (Plastic Logic, Inc. )
What's it like to read your books on a Kindle? Can consumers put your
content on their Sony Reader? Could you stand to read War and Peace on
an iPod Touch? In this session, we'll review the current set of
popular e-readers with a focus on the reading experience: ease of use
and purchase, navigation, fonts and layout.
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Joe Wikert (O'Reilly Media, Inc.),
Clint Greenleaf (Greenleaf Book Group),
Michael Hyatt (Thomas Nelson),
Bob Young (Lulu.com),
Eileen Gittins (Blurb)
The goal of this session is to talk about the evolving landscape of
publishing and how the worlds of traditional publishers and
self-publishers are converging. Author platform is more important than
ever before. How do both types of publishers leverage this? What are
each doing to help authors build their platforms?
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As digital content has become more available and more commonly
distributed in book publishing, fears of piracy and lost sales have
grown. The rise of peer-to-peer file sharing sites has likely
amplified these fears. While the debate over the impact of "free"
content has been at times heated, the discussions are more often than
not characterized by a lack of hard data.
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John Broughton (Author of an O'Reilly book)
The book "Wikipedia: The Missing Manual" teaches readers how to edit online Wikipedia articles. O'Reilly Media, the publisher, and the Wikimedia Foundation, the owner of Wikipedia, agreed to post this book online, on the Wikipedia website, as fully editable content. This talk discusses the challenges of getting a book into wiki format, to be editable, and what happened after the book went online.
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Rob Flynn (John Wiley & Sons),
Brice Gosnell (Lonely Planet Publications),
Cree Lawson (Travel Ad Network),
Nathan Clapton (TripAdvisor),
Ensley Eikenburg (Frommer’s )
Travel publishers have been particularly successful in leveraging their content in multiple formats, while continuing to maintain book sales. Why have travel publishers been successful and what can other publishers learn from them? A panel of experts will discuss how multiple platforms can strengthen brands and grow vibrant publishing businesses.
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Evangeline Haughney (Adobe Systems Incorporated),
Bill Westerman (Create with Context)
Youth are approaching digital self-expression and publishing from a more organic, collaborative angle than previous generations. They jump right in when the creative urge strikes, collaborating with others from around the globe, and "publishing" an ongoing stream of of-the-moment, mashed-up, throw-away media. Learn more about the research findings on youth and the future of creativity.
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