Personal schedule for Jean-Baptiste Soufron
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Michael Smith (International Digital Publishing Forum),
Kenneth Brooks (Cengage Learning),
Leslie Hulse (HarperCollins Publishers),
Cynthia Cleto (Springer Science+Business Media)
Get a comprehensive overview of the basics of eBooks including business issues driving ePublishing, business characteristics, business models, areas of experimentation, challenges and trends. In association with the International Digital Publishing Forum (IDPF), we’ll consider each of these aspects across Trade, Higher Education, Reference and STM Publishing.
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Dru Zuretti (Copyright Clearance Center),
Christopher Kenneally (Copyright Clearance Center)
Produced specifically for the publishing community, this tutorialfocuses on the basics of U.S. copyright law, including a copyright holder's privileges and obligations, and when permission may be required. The session will include topic overviews, examples, and opportunities for discussion.
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Joshua Tallent (eBook Architects),
Keith Fahlgren (Threepress Consulting Inc.),
Garth Conboy (eBook Technologies, Inc.)
The second of our two-part series on eBooks, this tutorial is all about implementation. We'll show you how to make your books into digital masterpieces; cover the ePub format, discussing its special features and unfortunate pitfalls; and we'll take a look at the capabilities of the current ePub readers and how you can make them work for your particular eBooks.
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We're kicking off the conference with a cocktail reception Monday evening at Zanzibar (9th Ave and 45th St.)
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Peter Brantley (BookServer Project)
The explosion of publications on the web, in combination with
increasingly ubiquitous broadband networks, accessible from
ever-more mobile computing platforms, leads us to consider how
literature might serve as a collection of data to enable new
services on the web.
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Cory Doctorow (Happy Mutants LLC)
TBD
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Patricia Albanese (Rochester Institute of Technology),
Matthew Bernius (Open Publishing Lab at the Rochester Institute of Technology),
Michael Riordan (Open Publishing Lab at the Rochester Institute of Technology),
Tona Henderson (Rochester Institute of Technology)
RIT's Open Publishing Lab will present a suite of open-source applications, currently under development, that enhance and extend current publishing platforms, including a tool to automatically convert wikis and blogs into ready-to-print books, Drupal extensions that allow near-instantaneous news gathering and publishing across multiple media, and a game that uses print to enable social networking.
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Dan Gillmor (Arizona State University's Cronkite School of Journalism & Mass Communication)
We know now that many books, especially timely non-fiction, can become
major elements of intellectual ecosystems -- including blogs,
websites, magazine excerpts, speaking gigs, consulting and more. In
the future those various activities could become part of a business
ecosystem as well, where all work to the benefit of each other in more
direct financial ways
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Stephanie van Duin (Hachette Book Group)
Publishers, authors, and retailers all want to know: Do eBooks require a different cost structure? Using examples from actual projects, this session will look at the affect eBooks have on profit and loss development, business models, and costs.
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Bill McCoy (Adobe Systems Incorporated)
This session will present Adobe’s open, cross-platform digital publishing solution, demonstrating content creation tools for PDF and EPUB, servers, Rich Internet Applications for downloadable distribution as well as new mobile support for EPUB and PDF distribution. The focus will be on Adobe’s vision for the future of digital texts beyond “print page replica” models and traditional eBooks,
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Mark Coker (Smashwords, Inc.),
Joe Wikert (O'Reilly Media, Inc.),
April Hamilton (April Hamilton),
David Rothman (TeleRead.org),
Russell Wilcox (E Ink)
eBooks, written off just a few years ago as a massive failure, are on the rise again. According to the latest industry data, ebooks are the fastest growing segment in an otherwise stagnant trade book industry. This panel discussion, moderated by Mark Coker, will cover the latest trends in the ebook business and provide publishers with actionable strategies to profit from the rise of ebooks.
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Edward Colleran (Copyright Clearance Center),
Nancy Ziser (John Wiley & Sons),
Greg Merkle (Dow Jones Enterprise Media Group),
Hadrien Gardeur (Feedbooks)
Digital publishing creates opportunities for ancillary products,
customization, sharing within online communities and mashups to name a
few, but it also opens the door to new rights, licensing and copyright
questions.
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Is $9.99 the new "normal" for ebook pricing? Or is the sweet spot
closer to $3.99, or $1.99, through the iTunes store? As the age of
ebooks dawns, publishers are struggling to find pricing that works for
their customers and their business models.
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Kate Eltham (Queensland Writers Centre),
Marc Prud'hommeaux (Lexcycle),
Brent Lewis (Harlequin),
Peter Brantley (BookServer Project)
More than half the world's population now has a mobile phone. What are the benefits of integrating a mobile content strategy into your publishing process? Can you afford to ignore it, or push it to the edges of your business?
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Jeff Jarvis (Buzzmachine.com)
TBD
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Sara Lloyd (Pan Macmillan)
Exploring a book publisher's manifesto for the twenty first century.
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Jason Fried (37signals)
TBD
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Jason Epstein (On Demand Books)
TBD
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Have a drink and mingle with fellow TOC participants and visit with sponsors during this informal evening event.
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Tuesday's evening events continue with Lightning Demos and Roundtables.
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Neelan Choksi (Lexcycle)
In this keynote, Lexcycle's Chief Operating Officer Neelan Choksi will share the lessons learned from delivering the Stanza Reader iPhone Application to the market.
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Nick Bilton (The New York Times R&D Labs)
TBD
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Tim O'Reilly (O'Reilly Media, Inc.)
TBD
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Liza Daly (Safari Books Online),
Keith Fahlgren (Threepress Consulting Inc.),
Anusha Nirmalananthan (Plastic Logic, Inc. )
What's it like to read your books on a Kindle? Can consumers put your
content on their Sony Reader? Could you stand to read War and Peace on
an iPod Touch? In this session, we'll review the current set of
popular e-readers with a focus on the reading experience: ease of use
and purchase, navigation, fonts and layout.
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Peter Brantley (BookServer Project),
Susan Danziger (DailyLit),
Sol Rosenberg (Value Chain International, Ltd.),
David Wilk (Booktrix),
Caroline Vanderlip (SharedBook Inc.),
Jamie Carter (Publisher Alley)
We are in a transitional period: basic reading and distribution patterns are carrying over from traditional models, but these methods are also being shaped by new habits and systems that are only beginning to emerge. This panel will discuss the implications of this
reading/distribution transition, the new economics at play, and the impact technology will have on future reading.
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Gavin Bell (Nature)
Working the long tail of sales is an excellent plan in these leaner times. The other pieces are falling into place, ebooks and on demand printing, but how can you find out what is happening inside the long tail. Social networks are an effective means of interacting with your community. This talk will explain the what, why, and how of creating a successful community and how to make better books.
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Stephen Smith (Zondervan)
Learn how Crossway Books managed a simultaneous print and web launch of a new reference book. We'll focus on how integrating digital planning into our workflow resulted in a better product at lower cost, and why other publishers should consider doing something similar to gain digital expertise.
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As digital content has become more available and more commonly
distributed in book publishing, fears of piracy and lost sales have
grown. The rise of peer-to-peer file sharing sites has likely
amplified these fears. While the debate over the impact of "free"
content has been at times heated, the discussions are more often than
not characterized by a lack of hard data.
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Andrew Nachison (We Media),
Nick Bilton (The New York Times R&D Labs),
Jeff Jarvis (Buzzmachine.com),
Susan Mernit (BlogHer),
Matt Thompson (Reynolds Journalism Institute)
If we accept that media will never return to its pre-Internet form, what lies ahead for news? How will we use current and future digital tools to craft and disseminate information? What lessons can publishers of all types learn from the news industry's digital
transition? A panel of media experts will discuss these topics and others in this forward-looking session.
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Michael Healy (Book Industry Study Group),
Andrew Van Der Laan (Random House, Inc.),
Kevin Spall (Thomson Shore)
This session will feature a round-table discussion with industry
experts explaining the ways in which the book industry is responding
to the mounting pressure to "green the presses."
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Kevin Smokler (Booktour.com),
Otis Chandler (Goodreads.com),
Tim Spalding (LibraryThing),
Kirk Biglione (Oxford Media Works),
Colette Vogele (Vogele & Associates)
Increasingly the publicity and operations of the book business involve the movement of data as much as physical product. This talk discusses the use of universal technical standards for all stages of the publishing supply chain, particularly for publishing professionals who have no idea what universal standards are.
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Mike Shatzkin (The Idea Logical Company, Inc.),
Maria Bonn (University of Michigan University Library),
D.C. Denison (The Boston Globe),
Jesse McDougall (Catalyst Webworks),
Andrew Bolwell (HP),
Andrew Malkin (Overbrook Consulting Group)
A growing industry requires experimentation, and experimentation inevitably leads to stories of success and failure. In this frank discussion, panelists will recount their digital content wins, losses, and lessons learned.
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Ron Hogan (Shelf Awareness),
John Scalzi (Scalzi Consulting),
Patrick Nielsen Hayden (Tor Books),
Tobias Buckell (self-employed)
John Scalzi is the science fiction author whose personal blog, Whatever, has built up an audience of approximately 40,000 daily readers and won a Hugo for best fan writing. Patrick Nielsen Hayden is the editor at Tor who saw a novel Scalzi published online and saw a future "New York Times" bestseller in the making. Publishing industry observer Ron Hogan talks with them about how it all happened.
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Chris Baty (NaNoWriMo)
National Novel Writing Month founder Chris Baty will talk about NaNoWriMo's improbable ten-year history and share some of the event's deeply hopeful signs for the publishing industry.
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