Peter Balis
Director, Digital Sales, Wiley

Mr. Balis oversees the North American online sales department which manages Amazon.com and other key retailers. He is also responsible for North American eBook sales and marketing across all channels. Prior to joining John Wiley, he worked for IDG books in their National Accounts division, which was acquired by John Wiley and Sons in 2001.

Sessions

11:00am Wednesday, 02/11/2009

eBooks: How Soon Is Now

General
Location: Broadway South (6th Floor)

Peter Balis (Wiley)

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The digital landscape has changed dramatically over the past few years and Wiley, like many other publishers has worked tirelessly to stay ahead of the curve by anticipating trends in technology and consumer behavior while managing costs and workflows. It is at once an extremely exciting time and a difficult time as seemingly every day brings a new eReader or proprietary format to the fray. Read more.

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Peter Balis Director, Digital Sales, Wiley