As Vice President and Creative Director at Dow Jones, Greg Merkle is responsible for overseeing the user experience design of the Content Technology Solutions within the Dow Jones Enterprise Media Group. With more than 20 years experience in the electronic publishing and information industry, Mr. Merkle Greg has both the big picture vision of where and how information is being used as well as the implementation expertise to bring goal and task oriented products and solutions to market.
Previously, he was Associate Vice President, Product Design at Factiva and was responsible for user experience design for all products and services of Factiva. This included working strategically with the Factiva product organization and customers to prototype business ideas and build innovative products and solutions to meet their needs. The design group disciplines include: Information Architecture, Market Validation, Interface/Interaction Design, Human Factors/Usability and Data visualization.
Prior to this appointment Mr. Merkle had the role of Creative Director/Product Design and headed the product and interface design team at Dow Jones where he introduced user focused design principles and usability prior the Internet revolution.
Mr. Merkle joined Dow Jones in 1993 as an Art Director. He later focused on User Interface Design with the release of: Personal Journal, Dow Jones News/Retrieval, Dow Vision, The Dow Jones Business Center on America Online, Dow Jones Publications Library and Dow Jones Interactive.
Prior to Dow Jones, Mr. Merkle was the principal of Greg Merkle Design specializing in corporate identity and graphic design for clients including: Dow Jones, MCA Records, Societe Generale and Schering Plough.
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