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Scott Berkun
In this hilarious and highly practical book, author and professional speaker Scott Berkun reveals the techniques behind what great communicators do, and shows how anyone can learn to use them well. For anyone else who talks and expects someone to listen, Confessions of a Public Speaker provides an insider's perspective on how to effectively present ideas to anyone. You'll get new insights into the art of persuasion, based on Scott's 15 years of experience speaking to crowds of all sizes.

Nilofer Merchant
Once in a generation, a book comes along that transforms the business landscape. Company strategy typically has been planned by corporate chiefs in annual meetings, and then dictated to managers to carry out. In The New How, Nilofer Merchant shows corporate directors, executives, and managers that the best way to create a winning strategy is to include employees at all levels, helping to create strategy they not only believe in, but are also equipped to implement.

Dan Zarrella
Take advantage of the phenomenon that is quickly becoming the most effective way to market brands, products, and services -- social media. This easy-to-understand book introduces you to social networks, blogging, and several other websites, and helps you plan and execute strategies with actionable advice every step of the way. Determine which networks fit your marketing program, and learn the techniques necessary to measure results and track return on investment.

Nancy Duarte
Presentation software requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, or actively taught in schools or business training programs. slide:ology offers practical approaches that combine conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. Written by the President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth.

Jono Bacon
Online communities offer a wide range of opportunities today, whether you're supporting a cause, marketing a product or service, or developing open source software. In The Art of Community, you'll learn about the broad range of talents required to recruit, motivate, and manage community members. The book takes you through the stages of community, and covers topics ranging from software tools to conflict resolution skills.

James Governor, Dion Hinchcliffe, Duane Nickull
This illuminating book puts substance behind Web 2.0. Using several high-profile Web 2.0 companies as examples, authors Duane Nickull, Dion Hinchcliffe, and James Governor have distilled the core design patterns of Web 2.0 coupled with an abstract model and reference architecture. The result is a base of knowledge that developers, business people, futurists, and entrepreneurs can understand and use as a source of ideas and inspiration.

Gavin Bell
Building a social web application that attracts and retains regular visitors, and gets them to interact, isn't easy to do. This book walks you through the tough questions you'll face if you're to create a truly effective community site—one that makes visitors feel like they've found a new home on the Web. Whether you're creating a new site from scratch or embracing an existing audience, Building Social Web Applications helps you make difficult choices.

Christian Crumlish, Erin Malone
From the creators of Yahoo!'s Design Pattern Library, Designing Social Interfaces provides you with more than 100 patterns, principles, and best practices, along with salient advice for many of the common challenges you'll face when starting a social website. Christian Crumlish and Erin Malone share hard-won insights into what works, what doesn't, and why. You'll learn how to balance opposing factions and grow healthy online communities by co-creating them with your users.

Tamar Weinberg
The social web provides businesses with a largely untapped marketing channel for products and services—the trick is knowing how to take advantage of it. With this book, you'll understand how social web technologies work, and learn the most practical and effective ways to reach the people who frequent these websites. You'll get intelligent advice and strategies—including what works and what doesn't.

Alistair Croll, Sean Power
Complete Web Monitoring demonstrates how to measure every aspect of your web presence—including analytics, backend performance, usability, communities, customer feedback, and competitive analysis—whether you're running an e-commerce site, a community, a media property, or a Software-as-a-Service company. This book's concrete examples, clear explanations, and practical recommendations make it essential for anyone who runs a website.

Steve Souders
Performance is critical to the success of any web site. In this book, Steve Souders, web performance evangelist at Google and former Chief Performance Yahoo!, provides valuable techniques to help you optimize your site's performance. Souders and eight expert contributors provide best practices and pragmatic advice for improving your site's performance in three critical categories: JavaScript, in the network, and in the browser.

Amy Shuen
Web 2.0 makes headlines, but how does it make money? This concise guide explains what's different about Web 2.0 and how those differences can improve the bottom line. Whether you're an executive, a small business owner, or an entrepreneur, Web 2.0: A Strategy Guide illustrates through real life examples how various businesses are creating new opportunities on today's Web. This book is about strategy rather than the technology itself.

Eric Enge, Stephan Spencer, Rand Fishkin, Jessie C. Stricchiola
If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniques for planning and executing a comprehensive SEO strategy. The authors clearly explain SEO fundamentals, while correcting many common misconceptions.

Jonathan Anderson, John McRee, Robb Wilson, The EffectiveUI Team
Effective UI provides a complete roadmap to building groundbreaking software centered on user experience (UX) quality, how to get management support, employing product management strategies proven to deliver greater success, and how to manage the design, engineering, staffing, and business considerations that must be centered on the user's needs and working effectively in tandem all throughout the project. Effective UI is a guide for business and product, software professionals, and anyone else struggling to advance the cause of better UX and working to deliver on the promise of higher quality software.

Peter Morville, Jeffery Callender
Search is among the most disruptive innovations of our time. It influences what we buy and where we go. It shapes how we learn and what we believe. This provocative and inspiring book explores design patterns that apply across the categories of web, ecommerce, enterprise, desktop, mobile, social, and realtime search and discovery. Using colorful illustrations and examples, the authors bring modern information retrieval to life, covering such diverse topics as relevance ranking, faceted navigation, multi-touch, and augmented reality. Search Patterns challenges us to invent the future of discovery while serving as a practical guide to help us make search better today.

Daniel Lathrop, Laurel Ruma
This collection of essays, interviews, and case studies provides a multi-faceted and nonpartisan account of government as it becomes more transparent, collaborative, and participatory. Each chapter expresses the views of its prominent author, and the book as a whole offers a persuasive argument for transparency and interactivity in government at all levels.

This practical guide will teach you everything you need to know to quickly become a Twitter power user, including strategies and tactics for using Twitter's 140-character messages as a serious—and effective—way to boost your business. Co-written by Tim O'Reilly and Sarah Milstein, widely followed and highly respected Twitterers, the practical information in The Twitter Book is presented in a fun, full-color format that's packed with helpful examples and clear explanations.

A perennial bestseller, the handy XML Pocket Reference from O'Reilly has been revised once again to give you quick access to the latest goods. In addition to its comprehensive look at XML, this third edition has been updated with new material on Namespaces and XML Schema. If you need XML answers quick and on the fly, this compact book is most definitely the book for you.

There's a lot to know about XML, and it's constantly evolving. But you don't need to commit every syntax, API, or XSLT transformation to memory; you only need to know where to find it. And if it's a detail that has to do with XML or its companion standards, you'll find it—clear, concise, useful, and well-organized—in the updated third edition of XML in a Nutshell.

In this second edition of the bestselling title, the author explains the important and relevant XML technologies and their capabilities clearly and succinctly with plenty of real-life projects and useful examples. He outlines the elements of markup—demystifying concepts such as attributes, entities, and namespaces—and provides enough depth and examples to get started. Learning XML is a reliable source for anyone who needs to know XML, but doesn't want to waste time wading through hundreds of web sites or 800 pages of bloated text.

XQuery delivers a carefully paced tutorial that goes into the final 1.0 standard in detail. The book delves into critical advanced issues such as data typing and designing efficient query logic. Whether you're coming from SQL, XSLT, or starting from scratch, you'll learn about XQuery's support for filtering, sorting, and grouping data, as well as how to use FLWR expressions, XPath, and XQuery tools for extracting and combining information.

After months of anticipation and delay, the W3C finally released the XSLT 2.0 standard in January 2007. The updated edition of this book offers practical, real-world examples that demonstrate how you can apply XSLT stylesheets to XML data using either the new specification, or the older XSLT 1.0 standard. Want to find out how the 2.0 specification improves on the old? This book will explain.

A collection of detailed code recipes that breaks down everyday XSLT problems into manageable chunks. Learn how to transform XML documents into PDF files, SVG files, HTML documents, etc. Other topics include numerical transformation, XPath, date/time conversion, string manipulation, testing and debugging, and complex sorting and linking. Updated to cover XSLT 2.0.

With weblogs or "blogs" exploding all over the Web, the only thing lacking for power users and developers is detailed advice on how choose, install, and run blogging software. Written by leading bloggers, Essential Blogging includes practical advice and insider tips on the features, requirements, and limitations of applications such as Blogger, Radio Userland, Movable Type, and Blosxom. This book will get you up and blogging in no time.

Book publishers have long used free content as part of their marketing and selling efforts, with the vast majority of free content distributed in printed form. Digital distribution of free material, either intentional or via unauthorized availability through peer-to-peer sites and other Web outlets, offers a fast and expansive connection to consumers, but content can also be copied and disseminated without publishers' control. Some publishers are torn between the efficiencies digital distribution provides and concerns over piracy and print-sale cannibalization. This research report is part of an ongoing effort by O'Reilly Media Inc. and Random House to test assumptions about free distribution, P2P availability and their potential impact on book sales.

StartWithXML is an industry-wide project to understand and spread the knowledge publishers need to move forward with XML. It's about the business issues driving the "why" of XML and the technical and organizational issues, strategies, and tactics underlying the "how" of getting started.

After putting Dilbert online for free, Scott Adams reported, "Free is more complicated than you think." In this talk, Tim O'Reilly does the math: just how many page views do you need to support an e-book with advertising? How popular does your blog need to be? What percentage of customers who sample a free product end up paying for more? Which online business models produce revenue comparable to existing print models? How much will others need to grow to fill the gap? Free is a strategy, not an endpoint. It's time to stop wishful thinking and build business models that work.

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Webcasts offer the opportunity to gain factual, thought provoking information about publishing related topics directly from your computer.

In this webcast, Jamie Low, founder of SearchEngineMarketing.com delves into the reasons why SEO is so important to the publishing industry and shows what they should be looking at.

Liza Daly explains the ins and outs of digitization and how publishers can best utilize their options.

Brian O'Leary provides an economic rationale for more extensive use of POD services in the publishing industry, based upon analysis and real-world use cases.

This webcast is for those publishers who have made the decision to pursue digital channels for their content. What tools are out there? What do all those acronyms mean? How do I implement new strategies without disrupting current workflows? Here we'll explore the alphabet soup of digital publishing, sort out the tools that are most useful, and help publishers find some solid ground.

Chris Brogan shares strategies and tactics for putting the web's most popular social media tools to work in ways that will make a difference. Positioned "for publishers," the advice given in this webcast will actually benefit any organization that has an online presence.

Will Google Wave reinvent the way we communicate digitally or fall flat? Should I dump my iPhone for an Android? Is there a (or has anyone made a DIY) portable keyboard, monitor, and mouse? Load balancing with hardware. You'll find many interesting and useful bits of information and can share what you know on O'Reilly Answers today.