Bookselling in the 21st Century

Kassia Krozser, publisher of Booksquare.com, covers the intersection of technology and publishing. She serves on advisory boards for several publishing start-ups, presents at conferences such as Tools of Change for Publishing, Digital Book World, and South by Southwest, has appeared on NewsHour with Jim Lehrer, and contributes to various industry publications.

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Lori James is a founding partner and Chief Operating Officer of All Romance eBooks (ARe). The company owns AllRomance.com, which specializes in the sale of romance eBooks, OmniLit.com, which sells both fiction and non-fiction eBooks, and AReCafe.com, a rich community-based social networking platform for passionate bibliophiles.

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Jenn Northington lives in Brooklyn, NY. By day (and sometimes at night), she can be found at WORD, where she is the events manager. By night (and also sometimes during the day), she masquerades as a freelance writer. In between, she reads (a lot of) books, watches (kind of a lot of) movies and tv on disc, and occasionally interacts with people (online and in person).

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Called “A publishing visionary” by The Huffington Post and Mashable, Kevin Smokler is the author of forthcoming essay collection “Practical Classics: 50 Reasons the Reread 50 Books you Haven’t Touched Since High School” (Prometheus Books, Feb. 2013) and the editor of “Bookmark Now: Writing in Unreaderly Times,” A San Francisco Chronicle Notable Book of 2005. His work has appeared in the LA Times, Fast Company, Paid Content, The San Francisco Chronicle, Publishers Weekly and National Public Radio.

Kevin Smokler sits on the advisory boards of SXSW Interactive, Salon97 and Symbolia Magazine and speaks on the future of media and culture at companies (AOL), conferences (SXSW, The Idea Festival) and universities (M.I.T, Stanford, University of Michigan) throughout North America.

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Jessica Stockton Bagnulo is the co-owner of Greenlight Bookstore in Fort Greene, Brooklyn, which opened in October 2009. She has worked in the book industry for over 10 years, and serves on the board of the New Atlantic Booksellers Association and the Council of Literary Magazines and Presses. She writes occasionally for the industry newsletter Shelf Awareness and blogs about books at The Written Nerd.

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Malle Vallik is the Director of Digital Content & Social Media for Harlequin Enterprises Ltd. Her current focus is on establishing Harlequin as a leader in digital publishing for women. Her responsibilities include ebooks and downloadable audio. Harlequin leads the publishing industry by publishing its entire frontlist as ebooks as well as offering original editorial in programs like Spice Briefs, Silhouette Nocture Bites and Harlequin Historical Undone, enriched editions and prequels to many NYT bestsellers. Malle also concentrates on building Harlequin’s strong relationship with its consumer via social media like Myspace, Twitter, videos, podcasts, blogs and eHarlequin.com’s flourishing community.

Previous positions include editorial, sales and public relations. Malle is also the author of seven romance novels published under the pseudonym Molly Liholm. She is currently on the board of directors of the International Digital Publishing Forum and the National Association of College Textbook Stores New Media Solutions. She was selected “One of the Top 50 Women in Publishing” by BookBusiness Magazine, 2009.

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