Kelly Gallagher

Kelly Gallagher
VP, Publisher Services, RR Bowker

Website

Kelly Gallagher serves as VP of Publishing Services at RR Bowker. In this role he manages the implementation of a host of Bowker business intelligence services, including the PubTrack consumer research panel reaching over 40,000 ‘e’ and ‘p’ book consumers. For the past year, he has been leading a team of researchers on a three-year initiative for the BISG to study consumer attitudes toward e-devices and digital content. This long-term trended study looks at consumers purchases on a quarterly basis as it seeks to understand the rate and shift to digital content. In addition to managing the consumer research panel, he oversees sales data collection and analytics tools for the higher education and religious book markets for Bowker. Beyond his role at Bowker, Kelly serves the book publishing industry as the Research Chair for the Book Industry Study Group.

Sessions

General Metropolitan East
Sarah Weinman (Publishers Marketplace), Matthew Bernius (Open Publishing Lab at the Rochester Institute of Technology), Kelly Gallagher (RR Bowker), Peter Hildick-Smith (Codex-Group LLC), Jennifer Manning (Nielsen)
Average rating: **...
(2.19, 16 ratings)
Wondering what's behind the numbers of the most recent ereading research reports? Join Sarah Weinman as she moderates a panel of ereading study authors for an in-depth discussion of their methodologies, respondents, data sources, and of course - results. Read more.
  • Ingram Content Group
  • Qualcomm
  • codeMantra
  • COPIA
  • Impelsys Inc.
  • Aptara
  • Bowker
  • Connotate
  • HP
  • Jouve North America
  • LibreDigital
  • Malloy
  • MarkLogic
  • Random House, Inc.
  • SPi Global
  • Sterling Commerce
  • Baker & Taylor
  • The BookMasters Group
  • Constellation
  • Jacquette Consulting
  • Mashery
  • Silverchair
  • Wolfram
  • Smashwords, Inc.

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