David McCarthy is the director of product management for digital education at Barnes & Noble. He joined Barnes & Noble in 1999 and is responsible for defining Barnes & Noble’s digital products for higher education. Specifically, he currently oversees the product and technical development of NOOKstudy, a digital reading solution focused on the needs of college students. The NOOKstudy platform is currently in use by students on over 630 campuses served by Barnes & Noble College Booksellers as well as students in over 3,000 other schools. McCarthy was also involved with the development and launch of Barnes & Noble digital platform in July 2009. Prior to his digital education role, he was responsible for managing the project portfolio for BN.com as the director of project management. In this role he managed projects dealing with all aspects of e-commerce, web development, and communities. McCarthy is a graduate of Old Dominion University.
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