Jesse McDougall

Jesse McDougall
Owner, Me

Website | @jsmcdougall | Attendee Directory Profile

Jesse is a social media consultant and web programming geek living in the woods of Vermont because he can’t bring himself to leave the gardens and swimming holes. Currently, Jesse is co-owner of Catalyst Webworks—a web development and social media consulting firm in White River Junction, VT. In this role, Jesse travels the country teaching businesses and organizations how to tap into the power and audiences of the web without annoying or alienating their customers.

Jesse is the author of several books about internet ventures including Expand Your Business Using eBay, and Start Your Own Blogging Business. He is currently writing two new books about Internet marketing—both to be published by O’Reilly Media in 2012.

Sessions

1:30pm Monday, 02/13/2012
Optimizing Your Web Site for Discovery: A Workshop
Make, Market Chelsea-Gotham
Please note: to attend, your registration must include Workshops.
Jesse McDougall (Me)
Average rating: **...
(2.00, 1 rating)
This workshop will walk web site owners/managers through several technical and strategic methods for optimizing their sites for discovery through the major discovery channels: search engines, blogs, social networks, & email. We will cover simple SEO techniques using a content management system (CMS), simple content marketing techniques, content portability, and effective email marketing. Read more.
11:35am Tuesday, 02/14/2012
The Future of the Cookbook
Manage Soho Complex
Moderated by:
Adam Salomone (The Harvard Common Press)
Panelists:
Ronny Golan (BookPulse), Jesse McDougall (Me)
The cookbook is under substantial transformative pressure. In almost no other sector of book publishing are the opportunities for monetization, community building, and enhancement so prevalent. This session is meant to explore some of the new opportunities in the cookbook publishing arena, with some diverse perspectives on the subject from publishers, authors, agents, and even bloggers. Read more.
  • Publishers Weekly
  • Ingram Content Group
  • COPIA
  • codeMantra
  • Impelsys Inc.
  • SPi Global
  • Baker & Taylor
  • Blackboard
  • Bowker
  • Hewlett Packard
  • Innodata
  • Jouve North America
  • MarkLogic
  • Newgen KnowledgeWorks
  • Océ North America
  • Temis
  • Aptara
  • Atex
  • LibreDigital
  • Media Services Group
  • MarkLogic
  • Smashwords, Inc.

For information on exhibition and sponsorship opportunities at the conference, contact Sharon Cordesse at scordesse@oreilly.com

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