UPFRONT XHTML: For Workflow, Not Just the Web

Dave Cramer (Hachette Book Group), Stefan Hermann (infinity-loop GmbH), Bill Kasdorf (Apex Content Solutions), Denis Saulnier (Harvard Business Publishing)
Workshop
Location: Broadway Ballroom North
Average rating: ****.
(4.17, 12 ratings)

Think XHTML is just for your website? Think again. HTML 5 is now the lingua franca for EPUB 3, modern browsers, and apps—as well as standards ranging from PSV for magazines to DAISY for accessibility—and XML gives it the rigor and power needed for your whole workflow, not just the end of it.

In this session, Bill Kasdorf and representative publishers will show how XHTML is being used to create a foundational model for publishers that provides the deep structure and rich semantics demanded by repositories, multi-channel rendering, and repurposing, as well as the agility needed by editorial, typesetting, and e-publishing workflows.

The result: more straightforward transformations and more streamlined workflows that can use today’s wealth of HTML-based tools and technologies to manage all aspects of an XML-based ecosystem.

The workshop will provide concrete examples of how this innovative strategy is being implemented by Hachette, SAGE Publications, Harvard Business Publishing, The University of Toronto Press, and The World Bank—-each in a different way, to address their particular needs.

Photo of Dave Cramer

Dave Cramer

Hachette Book Group

Dave Cramer is a Content Workflow Specialist at Hachette Book Group, where he develops standards, workflows, and tools for both print and eBook production. He started working with eBooks in 2001, while working for Stratford (now Jouve). This led to an interest in XML-based automated typesetting systems and an ongoing fascination with XSL. He created the first commercial EPUB files for Hachette, and has been heavily involved with EPUB ever since. Dave is a member of the IDPF EPUB 3 working group, and was co-editor of the specification on fixed-layout eBooks. He also chairs the Fixed Layouts for eBooks Working Group for the BISG Content Structure Committee, and is active in the AAP DIWG.

Photo of Stefan Hermann

Stefan Hermann

infinity-loop GmbH

Dr. Stefan Hermann is one of the founders of infinity-loop where he currently serves as CEO. He received his Masters degree in computer science and his doctorate from the Technical University of Munich, Germany. His doctorate focused on design specification methods for structured documents in the digital publication process.

Photo of Bill Kasdorf

Bill Kasdorf

Apex Content Solutions

Bill Kasdorf is General Editor of The Columbia Guide to Digital Publishing and Vice President of Apex Content Solutions, a leading supplier of consulting, data conversion, editorial, production, and content enhancement services to publishers and other organizations worldwide. Past President of the Society for Scholarly Publishing (SSP), Bill has led seminars and spoken widely for publishing industry organizations such as SSP, O’Reilly TOC, NISO, BISG, IDPF, AAP, AAUP, ALPSP, STM, Seybold Seminars, and the Library of Congress. He currently serves on the IDPF Working Group updating the EPUB standard (and is coordinator of its Metadata Subgroup); the IDEAlliance working group developing the nextPub source format for magazines and other design- and feature-rich publications (chairing its nextPub-to-EPUB Mapping Committee); the NISO eBook SIG; and is Chair of the BISG Content Structure Committee.

Photo of Denis Saulnier

Denis Saulnier

Harvard Business Publishing

I’m an educational technologist and software project manager currently serving as Director of Learning Services in the Higher Education Group at Harvard Business Publishing, where I help define and lead strategic initiatives involving the delivery and deployment of content to customers. Current initiatives include XML/EPUB content transformation, LMS/catalog integration, and content services APIs.

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